Shopify has around 4.4 million active websites globally, whereas Wix has over 10.8 million, with 8.5 million live, showcasing the use of two of the most popular website-building platforms.
But which is an ideal platform for your website?
Selecting the correct platform for your brand’s website is essential as it evaluates its success. Shopify and Wix are the two most used website platforms that cater to different needs.
Wix is a versatile website builder that allows users to create websites using a drag-and-drop interface and is suitable for various website types, from simple blogs to complex e-commerce stores. Wix is suitable for small businesses, freelancers, or individuals looking for a website with an option to sell products, but primarily, it does not focus on e-commerce.
On the other hand, Shopify is an e-commerce platform designed to create and manage online stores. It is more suitable for businesses primarily selling products online, including inventory management, payment gateways, order tracking, etc.
Our expert team of web designers in Sydney check with business priorities and needs, whether to create a multi-functional website with some e-commerce capabilities or establish a robust online store! After analysing businesses’ demands, we suggest the best suitable website-building platform for the clients, enhancing the website appearance and functionality with additional features to make it more appealing and helpful for the target audience!
Still confused about the best platform for your business? Let’s get into the detailed discussion of Shopify and Wix in the sections below to know more!
Features | Wix | Shopify |
Price | $16 to $159 per month | $5 to $2,000 per month |
Online Payment Processing Fees | Wix Payments: 2.9% + 30 cents; other fees vary by region and payment gateway | Shopify Payments: 2.4% to 2.9% + 30 cents; other fees vary by payment gateway |
Free Plan | ✔ | – |
Free Trial | 14 days | Three days (extendable to 3 months at $1 per month) |
Free Domain | With annual plans. | No |
Templates | 880+ (all free) | 160+ (12 free) |
Security | Free SSL, PCI DSS compliance, and built-in security | Same security as Wix- added fraud prevention and PCI compliance |
Abandoned Cart Recovery | ✔ | ✔ |
Products | 50,000 | Unlimited |
Accept Payments on Social Media | ✔ | ✔ |
Customer Accounts | ✔ | ✔ |
Gift Cards | Available through gifted third-party app | ✔ |
Discount Codes | ✔ | ✔ |
Sell Digital Goods | 1 GB file size limit | 5 GB file size limit |
Multilingual Sites | 180 | 20 |
Automatic Tax Calculations | On Business Unlimited and Business VIP plans | Built-in functionality for specific regions |
Product Options and Variants | Six product options; 100 variants per product; manage 1,000 total variants | Three product options; 100 variants per product |
Transaction Fees | – | Shopify Payments: none; External gateways: 0.5% to 2% |
Dropshipping Options | On Business Unlimited and Business VIP plans | Extensive options via third-party apps |
Mobile Apps | Wix Owner for iOS and Android | Shopify and Shopify POS for iOS and Android |
Integrations | 300+ (not all e-commerce-focused) | 6,000+ (e-commerce focused) |
Customer Support | Online help centre, call-back, email (Monday-Friday) | 24/7 online help centre, chat, email, phone |
SEO Optimisation Features |
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Customisable Meta Tags | ✓ Meta titles, descriptions, and URLs customisation | ✓ Meta titles, descriptions, and URLs editing |
Mobile Responsiveness | ✓ Mobile-responsive templates | ✓ Themes designed for mobile responsiveness |
Structured Data | ✓ Generates structured data for websites | ✓ Automatically generates structured data |
SEO Apps/Tools | ✓ SEO Wiz and built-in SEO tools | ✓ Various SEO apps available in Shopify App Store |
Customisable URLs | ✓ SEO-friendly URLs | ✓ Creation of clean and descriptive URLs |
301 Redirects | ✓ Allows setting up 301 redirects | ✓ Facility to set up 301 redirects |
Google Analytics Integration | ✓ Integration for traffic and performance insights | ✓ Integration for detailed traffic and performance analysis |
Setting up a basic Shopify store varies between 1 to 2 weeks. However, complex customisations and extensive product listings might extend this timeline to 4 to 6 weeks. Post-launch, continuous monitoring and improvement using Shopify’s analytics tools are necessary for business growth.
Setting up a basic Wix store typically takes about a week. However, intricate designs or extensive product listings may extend this timeline to two weeks or more. Regular monitoring and improvements are essential post-launch for store growth.
When choosing between Shopify and Wix, consider what’s most important for your business. Shopify is excellent if you want to focus on selling things online. It’s like having a specialised online shop with lots of tools to help manage everything. However, it might need more knowledge to set up fancy things.
On the other hand, Wix is like a jack-of-all-trades. It’s great if you want a website that does more than just sell stuff. You can add blogs, portfolios, events, and selling products. It’s easy for basic stuff, but you might want expert help for the more complicated bits.
Our website designers at Creato specialise in building websites on all platforms, be it Shopify, Wix, WordPress or any other, and the choice of the website building platform solely depends on the brand’s or businesses’ deliverables, preferences and budget.
Connect with our experts now to know more!
Hey, I'm Callum. Here at Creato we re determined to produce creative Web Design. My only questions is, will it be yours?
Callum is the founder of Creato, a Sydney based design agency that specialises in creating holistic brands for Aussie businesses.
With a talent for crafting memorable and effective branding solutions, Callum has built Creato into a respected and successful agency. His work has been featured in various publications, including The Huffington Post, BuzzFeed, and Entrepreneur.
If you re interested in working with Callum and Creato to bring your brand to the next level, don t hesitate to get in touch!
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